Free Consultation

SMM
Social Media Marketing

Effective brand promotion using social media, targeted advertising and influencer marketing.

Regular and outstanding communication, creating contests, working with influencers will help you build a loyal fan base and increase sales.
High-quality SMM services aren't just about likes, shares and subscriptions. It's about your target audience and your brand or product awareness.

That is why we always start with building a strategy for your project based on customer behavior and intent on social media.
Iryna Volytskaya
SMM Strategist
Our Clients
Using social media and targeted advertising to promote your brand.
Social media marketing is an essential part of online marketing as well as an excellent way of communicating with potential customers, building loyalty, and customer engagement.

SMM can help you:

Create an additional source of sales
Drive traffic to your website
Increase brand awareness and loyalty
Promote your brand with targeted ads on Facebook and Instagram

SMM Can Help You:

Create an additional source of sales
Drive traffic to your website
Increase brand awareness and loyalty
Promote your brand with targeted ads on Facebook and Instagram

Who Will Benefit?

Online stores
Blogs and mass media
Personal brands
Corporate websites
Service industry

Who Will Benefit?

Online stores
Blogs and mass media
Personal brands
Corporate websites
Service industry

The Two Stages of Service Implementation

SMM strategy development
  1. Social media audit.
  2. Competitor analysis.
  3. Target audience analysis.
  4. Content plan creation.
  5. KOL (key opinion leaders) marketing strategy.
  6. Media plan for targeted advertising.
SMM strategy implementation
  1. Social media management.
  2. Content distribution (mass messages on Facebook messenger).
  3. Targeted advertising on Facebook & Instagram.
  4. Advertising campaign with bloggers.
SMM strategy development
  1. Social media audit.
  2. Competitor analysis.
  3. Target audience analysis.
  4. Content plan creation.
  5. KOL (key opinion leaders) marketing strategy.
  6. Media plan for targeted advertising.
SMM strategy implementation
  1. Social media management.
  2. Content distribution (mass messages on Facebook messenger).
  3. Targeted advertising on Facebook & Instagram.
  4. Advertising campaign with bloggers.
What We Do:

Social media audit

Competitor analysis

Content plan

  1. Analyze content (posts, frequency, and tone of voice*).
  2. Conduct visual analysis.
  3. Measure your audience engagement.
  4. Detect social media management mistakes and make recommendations to fix them.
* Tone of voice expresses the brand's personality and set of values. It's how the character of your business comes through in your words, tone, and jargon.
  • Make a list of competitors.
  • Measure the audience engagement of your competitors and make a comparative analysis.
  • Conduct visual and content analysis of competitor accounts.
  • Make a competitor marketing analysis and develop new growth path.
  1. Select the type (selling, engaging, viral, reputational, expert, etc.) and format of the content (articles, sales promotions, market and company's news stories, infographics, white papers, guides, etc.) that best suit your business.
  2. Select unique hashtags for your Instagram account.
  3. Select the best tone of voice (your brand's voice).
  4. Create categories of posts (select 4-7 categories, depending on your audience's hot buttons. Each category is assigned an objective: to sell, inform or engage).
  5. Create a posting schedule.

Social media management

Launch
of targeted advertising

  1. Create an advertising account (unless you already have one).
  2. Determine your target audience's specific factors like gender, age, location, occupation and interests.
  3. Choose placements — places where you choose to run your ads (Facebook Stories/Instagram, Facebook Messenger, Facebook/Instagram feed, inbuilt video ads on Facebook, etc.).
  4. Allocate budget, create a posting schedule, and set automatic campaign start and end dates.
  5. Place an advertisement.
  6. Create advertising banners for social media if they are not provided by the client (paid for separately).
  7. Launch Facebook/Instagram ad campaigns and track their performance.
  8. Provide monthly reporting.
  1. Make a list of influencers in your niche.
  2. Take on the entire routine of the negotiation process with bloggers (terms of cooperation: placement, price, and payment method for an advertising post).
  3. Agree on the marketplaces and formats to place ads based on the ratio of subscribers to the cost of publication and ER.
  4. Write the text (a banner or a photo is provided by the client), agree on the publication date.
  5. Monitor an ad to be posted timely.
  6. Make a report on the advertising campaign with bloggers.

Advertising with bloggers/
Influencer marketing

Content distribution
using mass messages

  1. Create an account for a mailing list service for Facebook Messenger.
  2. Implement an unsubscribe link and set up a welcome message with the links to your project.
  3. Create a segmented campaign (write text and create banners) and send it to the audience.
  1. Create content for your account, including visuals (post frequency depends on the tariff plan you choose, yet we make no less than 15 posts a month).
  2. Track brand mentions on social networks we manage and react to them. Reply to all the comments except those that need your attention.
  3. Use situational marketing (holidays and important events in the world/country/city/brand's company) in the content plan.
  4. Integrate interactive content (from building the contest strategy to determining the way of choosing winners). Banners, giveaways and their delivery are carried out by the client.
What We Do:
Social media audit
  1. Analyze content (posts, frequency, and tone of voice*).
  2. Conduct visual analysis.
  3. Measure your audience engagement.
  4. Detect social media management mistakes and make recommendations to fix them.
* Tone of voice expresses the brand's personality and set of values. It's how the character of your business comes through in your words, tone, and jargon.
Competitor analysis
  • Make a list of competitors.
  • Measure the audience engagement of your competitors and make a comparative analysis.
  • Conduct visual and content analysis of competitor accounts.
  • Make a competitor marketing analysis and develop new growth path
Content plan
  1. Select the type (selling, engaging, viral, reputational, expert, etc.) and format of the content (articles, sales promotions, market and company's news stories, infographics, white papers, guides, etc.) that best suit your business.
  2. Select unique hashtags for your Instagram account.
  3. Select the best tone of voice (your brand's voice).
  4. Create categories of posts (select 4-7 categories, depending on your audience's hot buttons. Each category is assigned an objective: to sell, inform or engage).
  5. Create a posting schedule.
Social media management
  1. Create content for your account, including visuals (post frequency depends on the tariff plan you choose, yet we make no less than 15 posts a month).
  2. Track brand mentions on social networks we manage and react to them. Reply to all the comments except those that need your attention.
  3. Use situational marketing (holidays and important events in the world/country/city/brand's company) in the content plan.
  4. Integrate interactive content (from building the contest strategy to determining the way of choosing winners). Banners, giveaways and their delivery are carried out by the client.
Launch of targeted advertising
  1. Create an advertising account (unless you already have one).
  2. Determine your target audience's specific factors like gender, age, location, occupation and interests.
  3. Choose placements — places where you choose to run your ads (Facebook Stories/Instagram, Facebook Messenger, Facebook/Instagram feed, inbuilt video ads on Facebook, etc.).
  4. Allocate budget, create a posting schedule, and set automatic campaign start and end dates.
  5. Place an advertisement.
  6. Create advertising banners for social media if they are not provided by the client (paid for separately).
  7. Launch Facebook/Instagram ad campaigns and track their performance.
  8. Provide monthly reporting.
Advertising with bloggers/ Influencer marketing
  1. Make a list of influencers in your niche.
  2. Take on the entire routine of the negotiation process with bloggers (terms of cooperation: placement, price, and payment method for an advertising post).
  3. Agree on the marketplaces and formats to place ads based on the ratio of subscribers to the cost of publication and ER.
  4. Write the text (a banner or a photo is provided by the client), agree on the publication date.
  5. Monitor an ad to be posted timely.
  6. Make a report on the advertising campaign with bloggers.
Content distribution using mass messages
  1. Create an account for a mailing list service for Facebook Messenger.
  2. Implement an unsubscribe link and set up a welcome message with the links to your project.
  3. Create a segmented campaign (write text and create banners) and send it to the audience.

Monthly Action Plan

It takes us three months to find a perfect pace, toolset, and set advertising goals:
1
Conduct an audit and develop a strategy
We analyze your business account, previous advertising activity, develop a new growth path
for your project, build a development strategy, create a content plan, develop KPIs and finalize everything with you.
2
Activate your account
We focus on attracting a maximum number of subscribers within the shortest period possible with the help of regular publications and targeted advertising.
3
KPI performance tracking
We increase user engagement with the help of interactive advertising and content distribution.

Our Strategies

Start
500$
  • 15 posts per month
  • Run a contest every quarter
  • Monthly SMM reporting
Submit a Request
Enterprise
1200$
  • 45 posts per month
  • Run 3 contests every quarter
  • Set up and run targeted ads
  • 2 influencer posts (monthly)
  • Monthly SMM and ad campaign reporting
Submit a Request
Tell us about your project
See More
Activities
Start
Growth
Enterprise
Social media audit (if any)
Competitor analysis
Target audience analysis/customer profile
Content plan creation
Posts (per month)
15
30
45
Situational marketing
Monthly SMM reporting
Creating banners for ad campaigns, contests (overtimes are paid separately)
Social media images
provided by the client
provided by the client
provided by the client
Automatic welcome messages and responses setup on Facebook Messenger
Social media monitoring
Creating contests (per quarter)
1
2
3
Messenger newsletter setup (per month)
2
4
Advertising account creation and setup
Targeted ads setup and management per month
Creating ad banners (has to be paid separately)
Monthly ad campaign reporting
Recommended budget on targeted advertising on Facebook and Instagram is not less than
300$
500$
Influencer advertisements (per month; has to be paid separately)
1
2
Cost of strategy (VAT-exclusive)
500$
1000$
1200$
See More
Activities
Start
Growth
Enterprise
Social media audit (if any)
Competitor analysis
Target audience analysis/customer profile
Content plan creation
Рosts (per month)
15
30
45
Situational marketing
Monthly SMM reporting
Creating banners for ad campaigns, contests (overtimes are paid separately)
Social media images
provided by the client
provided by the client
provided by the client
Automatic welcome messages and responses setup on Facebook Messenger
Social media monitoring
Creating contests (per quarter)
1
2
3
Messenger newsletter setup (per month)
2
4
Advertising account creation and setup
Targeted ads setup and management per month
Creating ad banners (has to be paid separately)
Monthly ad campaign reporting
Recommended budget on targeted advertising on Facebook and Instagram is not less than
300$
500$
Influencer advertisements (per month; has to be paid separately)
1
2
Cost of strategy (VAT-exclusive)
500$
1000$
1200$
SMM strategy development

  • Social media audit
  • Competitor analysis
  • Target audience analysis
  • Content plan creation
  • KOL (key opinion leaders) marketing strategy
  • Media plan for targeted advertising

Some of Our Product Companies

Serpstat
Ringostat
Netpeak Software
Academy Ocean
A multifunctional SEO platform able to conduct competitor and website analysis, track your site ranking, backlinks, and content quality.
Serpstat enables businesses to perform keyword research for web pages (new and existing). It can also help detect critical errors that impact search rankings, and give detailed instructions on how to fix these. Serpstat enables you to perform a vast array of tasks that are part of the workflow of SEO teams.
Ringostat is an innovative platform that provides end-to-end analytics, call tracking and a virtual PBX all-in-one single system.
Ringostat can integrate sales and marketing efforts and provide you with a single interface to track ROI, conversions, and calls. Key features include end-to-end analytics, call tracking, callback, virtual PBX, Analytical Assistant, Sales Manager, and an inbuilt smartphone in a browser. The software is also listed as a Google Analytics Certified Partner.
Netpeak Software develops desktop tools for SEO specialists and webmasters:
  • Netpeak Spider is a tool to perform regular SEO audits, quick error detections, system analysis, and web scraping.
  • Netpeak Checker a tool for scraping search results and aggregating data from top SEO resources to analyze and compare multiple websites.
Academy Ocean makes employees adapt more quickly, saves time for both managers and employees, and makes learning fascinating and engaging.
    Expertise

    Case Studies

    Cyprus real estate niche: four steps to a fivefold increase in the number of leads ? Learn more
    VIN number website promotion on low frequency queries in US: 681% of traffic growth in 6 months ? Learn more
    How to reduce advertising costs and increase ROMI by 772% — Autobaza case study ? Learn more

    What Our Clients Say

    Free Consultation
    For the past 14 years, we've been optimizing websites to help our clients grow their businesses with the help of online marketing tools.

    More than 3 000 clients have already benefited from online marketing services.

    Please fill out the form, and we'll contact you as soon as possible to build a promotion strategy for your project.
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